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Christmas in July
Whut? Christmas in July? Yes, it is something, and it is not a marketing event to recover the pandemic losses.
So what is Christmas in July?
Christmas in July was first celebrated at a summer camp in 1933. It hit its first pop culture in 1940 when the movie Christmas in July hit the theaters. By the 1950s, retailers had on this concept, and today, Christmas in July is a big phenomenon in retail.
I heard from it 3 years ago, but it is still the event of a North American sale, marketing-oriented event. Rember Black Friday? Finally, it is now something in Europe. So do you want to boost midsummer sales? This is the moment to adopt it before everyone else does. My first reaction was a little funny when one of our international customers asked to start a marketing campaign around Christmas in July. But when I did some research and asked my co-workers, I realized this is a big thing. And it's perfect. Most retailers have a slower period in the summer, so why not another sales event?
How do you get everything out of Christmas in July?
First, when you are based in Europe, this is funny, and when you start in 2021 with a sale based on a Christmas theme in the summer. Everyone will be frowning their eyebrows.
How we respond to marketing events
Christmas in Juli is always on the 24th and 25th of July, so if you are reading this just before the event, you need to act fast. The following tips will help you.
Keep it simple. Done is better than perfect.
Make it easy for yourself and your team, make a big sale on the 25th of July. Share a discount code with your audience, use a funny picture as I did with this blog post.
Don't overthink your marketing. Our most successful marketing campaigns started as an idea in the morning and went live in the afternoon.
1: Create a discount code
2: Share this in your specially crafted newsletter with a funny picture.
3: If you are in Europe, tell your customers a little back story about your sale. If you get responses that you are crazy. That's just what you want, right? Get a dialogue with your customers.
4: Share the same funny image you used in your e-mail on social media
5: Do an Instagram / Facebook Live and show your products, share your discount code. Make it even funnier, dressed with a Christmas head.
It's easy, and if you do it with a lot of energy and fun, it is also lucrative.
Enjoy your Christmas in July.
Latest Work
Christmas in July
Whut? Christmas in July? Yes, it is something, and it is not a marketing event to recover the pandemic losses.
So what is Christmas in July?
Christmas in July was first celebrated at a summer camp in 1933. It hit its first pop culture in 1940 when the movie Christmas in July hit the theaters. By the 1950s, retailers had on this concept, and today, Christmas in July is a big phenomenon in retail.
I heard from it 3 years ago, but it is still the event of a North American sale, marketing-oriented event. Rember Black Friday? Finally, it is now something in Europe. So do you want to boost midsummer sales? This is the moment to adopt it before everyone else does. My first reaction was a little funny when one of our international customers asked to start a marketing campaign around Christmas in July. But when I did some research and asked my co-workers, I realized this is a big thing. And it's perfect. Most retailers have a slower period in the summer, so why not another sales event?
How do you get everything out of Christmas in July?
First, when you are based in Europe, this is funny, and when you start in 2021 with a sale based on a Christmas theme in the summer. Everyone will be frowning their eyebrows.
How we respond to marketing events
Christmas in Juli is always on the 24th and 25th of July, so if you are reading this just before the event, you need to act fast. The following tips will help you.
Keep it simple. Done is better than perfect.
Make it easy for yourself and your team, make a big sale on the 25th of July. Share a discount code with your audience, use a funny picture as I did with this blog post.
Don't overthink your marketing. Our most successful marketing campaigns started as an idea in the morning and went live in the afternoon.
1: Create a discount code
2: Share this in your specially crafted newsletter with a funny picture.
3: If you are in Europe, tell your customers a little back story about your sale. If you get responses that you are crazy. That's just what you want, right? Get a dialogue with your customers.
4: Share the same funny image you used in your e-mail on social media
5: Do an Instagram / Facebook Live and show your products, share your discount code. Make it even funnier, dressed with a Christmas head.
It's easy, and if you do it with a lot of energy and fun, it is also lucrative.
Enjoy your Christmas in July.
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Email Marketing Automation
Effortlessly create and automate personalized email campaigns to boost customer engagement and drive conversions.
SMS/WhatsApp
Marketing
Connect instantly with your audience through targeted SMS/WhatsApp campaigns, ensuring your messages reach them at the right moment.
Reputation Management
(Google Reviews)
Monitor, manage, and enhance your online reputation by responding to customer reviews from a single, easy-to-use dashboard.
CRM & Contact Management
Organize, track, and nurture customer relationships with a powerful CRM that centralizes all your contact data.
Workflow Automation
Automate routine tasks and workflows, ensuring consistent communication and freeing up time for your team to focus on growth.
Analytics & Reporting
Gain valuable insights with detailed analytics and reporting, allowing you to make data-driven decisions and optimize your campaigns.
Appointment Scheduling
Simplify booking and reduce no-shows with an integrated scheduling tool that allows clients to book appointments online with ease.
Lead Management
Capture, organize, and track leads efficiently from various sources, ensuring that no opportunity is missed.
FAQ
Click on any question below to reveal its answer and find the information you need quickly and easily.
Is E-mail marketing dead?
No! We see it as a top 3 traffic and conversion source for most of our clients. E-mail marketing is more important than ever. Social Media channels come and go, E-mail marketing stays forever, and you can control it.
What if I don't have time to create content?
No worries. We offer full-service e-mail marketing so that you can focus on your core activities. We create content, like images, text and your strategy.
I have a small list...
List size is not the most important thing. We started for some our clients with 0 customers on the list. We have growth strategies for small and larger lists.
I already have E-mail/SMS software
That's Great! We can use the software you already have, or if we see a better opportunity, we do a full migration to the best software fit for your company. We do the work. You only need to permit us to start 😃
I like to add SMS marketing
Sure! We have complete frameworks and strategies to implement SMS marketing in your business. With the MessageBull SMS software you can start sending your first message within 24 hours.
How long does it take to start?
90% of our customers start within 2 business days. Book a free clarity call with us to discuss the possibilities.
Success Stories
Everlake: More than Twice the Turnover with MessageBull
"Since engaging MessageBull, we have seen that the total turnover due to email marketing can more than double if you do it right."
Dirk-Jan Pheifer
Managing Director Everlake eCommerce
200% increase in email open rates
"As an online entrepreneur, I've tried several marketing automation platforms, but MessageBull stands head and shoulders above the rest. After briefly switching to another service, I quickly realized what I was missing and returned to MessageBull within just 6 months."
Diana Brunson
Fashion Brand retailer
100% revenue growth in 6 months
"As a specialty retailer in the outdoor recreation industry, we faced unique challenges in reaching our target audience. Traditional advertising channels weren't yielding the results we needed, and we knew we had to pivot our strategy. That's when we discovered MessageBull, and it's been a game-changer for our business."
Mark Wisley
Outdoor Recreation Industry
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